“Driving Toward CRM 3.0 in the Automotive Industry” – Tom Colucci and Daniel Rubin
The trend toward personalized marketing is global. Today, across the world, buyers expect companies to interact with them as individuals, on a personal level, in a timely fashion, and with...
Maximizing Customer Lifetime Value in the Automotive Industry
How to get over what is keeping you up at night And, I don’t just mean those crazy neighbors next door. In your competitive market, how can you keep pace with customer needs? How can you be...
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