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Who Nailed 2018 Super Bowl Ads—and Who Missed the Mark
Who Nailed 2018 Super Bowl Ads—and Who Missed the Mark

In our post-truth, post-modern society, brands can either assert their claims to righteous values, or poke ...

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Publicis Loss Shows Why Creatives and "Suits" Must Integrate—Not Clash
Publicis Loss Shows Why Creatives and "Suits" Must Integrate—Not Clash

What happens when marketing organizations cannot effectively bring technology and analytical focus into the...

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