Case Studies

Our case studies capture a glimpse of how our vast experience has delivered real interactions and measurable results.

  • Technology Company Optimizes Onboarding for 10K Customers/Day with Customer Engagement Hub

    Technology Company Optimizes Onboarding for 10K Customers/Day with Customer Engagement Hub

    By implementing the Customer Engagement Hub, this technology company sought to connect data and systems to deliver successful onboarding at scale.

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  • Bank of America Becomes “Powerfully Personal” with Dedicated Direct and Email Marketing Partner

    Bank of America Becomes “Powerfully Personal” with Dedicated Direct and Email Marketing Partner

    With one dedicated agency focused on its client communications in digital and direct programs, Bank of America has been able to deliver consistent improvements in campaign results.

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  • Technology Giant Increases New Buyers by 289% with Social Intelligence

    Technology Giant Increases New Buyers by 289% with Social Intelligence

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  • International Oil and Gas Co. Benefits from End-to-End Fulfillment Solution

    International Oil and Gas Co. Benefits from End-to-End Fulfillment Solution

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  • Semiconductor Manufacturer Triples Online Sales with New eCommerce Site

    Semiconductor Manufacturer Triples Online Sales with New eCommerce Site

    This technology manufacturer's enhanced ecommerce site delivered immediate results—thanks to an efficient and friendly start-to-finish customer experience.

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  • Office Equipment Leader Centralizes Global Marketing with Signal Hub

    Office Equipment Leader Centralizes Global Marketing with Signal Hub

    See how this global office supplier centralized its marketing with a cloud-hosted big data platform. Goals include improving the value proposition, product design, customer cross-sell and more.

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  • Fortune 100 Retailer Deploys Signal Hub to Drive Business

    Fortune 100 Retailer Deploys Signal Hub to Drive Business

    A Fortune 100 retailer decided to discontinue tobacco sales to reflect its health-conscious brand values. This left a need to fill a $1.5B gap from lost sales and impulse buys from tobacco customers.

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  • Panasonic Business Increases Sales Pipeline by 78% with B2B Contact Center Solution

    Panasonic Business Increases Sales Pipeline by 78% with B2B Contact Center Solution

    Panasonic Business in an effort to consolidate multiple international business developments sought to find a single agency that could generate high-quality leads with native speakers in each country.

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  • Sony Makes Marketing Human, Achieves Superior Results

    Sony Makes Marketing Human, Achieves Superior Results

    This innovative, enduring brand was challenged with smartphones and online streaming eating into sales of core products. They needed an agency partner to help navigate a changing business landscape.

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  • Global Tech Leader Adds $27M to Pipeline with New Data Strategy and Lead Development Engine

    Global Tech Leader Adds $27M to Pipeline with New Data Strategy and Lead Development Engine

    A U.S.-based technology company faced increased pressure from competitors stealing market share from their flagship product. To protect and grow revenue they had to strengthen their marketing efforts.

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  • Customer Engagement Hub: Technology Company Reduces Cart Abandonment by 30%

    Customer Engagement Hub: Technology Company Reduces Cart Abandonment by 30%

    With the Customer Engagement Hub, this company is able to orchestrate the correct response to an abandoned cart depending on factors like abandoned subscription tier, account status and lead score.

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  • Luxury Auto Maker Champions CRM 3.0, Focuses on the Customer

    Luxury Auto Maker Champions CRM 3.0, Focuses on the Customer

    This luxury auto brand is on its way toward CRM 3.0 and building lasting relationships with their customers through more human marketing.

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  • Contact Center: Professional Sports League Upgrades Support Team, Technology

    Contact Center: Professional Sports League Upgrades Support Team, Technology

    This professional sports league’s streaming service now responds to customers faster than ever and resolves more problems in real time.

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  • Online Retailer Attracts New Clients with Direct Mail

    Online Retailer Attracts New Clients with Direct Mail

    This luxury retail consignment company rolled out new, integrated direct mail programs to complement the company’s digital marketing operations—reaching tens of thousands more customers monthly.

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  • Fulfillment: Consumer Brand Speeds Up Delivery, Saves Money, Satisfies Customers

    Fulfillment: Consumer Brand Speeds Up Delivery, Saves Money, Satisfies Customers

    This household consumer electronics brand reduced postage costs by 20% and cuts delivery time in half with a Harte Hanks fulfillment solution.

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  • Contact Center: Restaurant Chain Improves Satisfaction with Modern Customer Support

    Contact Center: Restaurant Chain Improves Satisfaction with Modern Customer Support

    Since launching their contact center solution, this quick service restaurant (QSR) has seen a 31% leap in customer satisfaction (CSAT), justifying a 15% headcount increase to the agent team.

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  • Contact Center: FLEETCOR Drives Fuel Card Sales, Usage

    Contact Center: FLEETCOR Drives Fuel Card Sales, Usage

    With Harte Hanks' contact center solution, FLEETCOR generated sustainable performance improvement against all success metrics. The new approach also created a scalable platform for future growth.

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  • Insurance Provider Improves Inbound Contact Center, Sells More Plans

    Insurance Provider Improves Inbound Contact Center, Sells More Plans

    Since launching its new contact center, this insurance provider continues to grow its business in MA and ACA plans, achieving impressive customer satisfaction and abandonment rates.

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  • How Global Tech Leader Increased New B2B Buyers by 289%

    How Global Tech Leader Increased New B2B Buyers by 289%

    A leading international technology corporation selected Harte Hanks to develop and implement a visionary social selling model to better interact with buyers across online channels.

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  • How Social Listening Drives Customer Experience for Electronics Brand

    How Social Listening Drives Customer Experience for Electronics Brand

    Our client continually launches new products – from mobile devices and VR viewers to washing machines. They wanted to ensure all products are delighting customers across the world.

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