It's Their Journey, Not Yours

February 14, 2018
You must know your customers and their context more deeply to achieve more human marketing.
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Know Your Customers (Like, Actually Know Them)
Know Your Customers (Like, Actually Know Them)

You must know your customers and their context more deeply to achieve more human marketing.

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Best Buy Mastered the Omnichannel Journey—Have You?
Best Buy Mastered the Omnichannel Journey—Have You?

Best Buy has mastered allowing the customer to dictate how he or she interacts with the brand, providing a ...

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