QUESTION: Content Marketing – “What can we Learn from Coca-Cola?”

May 4, 2016 Christian Sarkar

No one doubts the marketing prowess of Coca-Cola. Here’s how the iconic brand plans to go even bigger: QUESTIONS: Is this sustainable? Is this ethical?  Is it working? And finally, what can we learn from Coca-Cola’s content marketing strategy that we can apply to other businesses – outside the domain of aerated sugar water?

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