In his twenty-five plus years in the customer services industries, Rusty has been involved in all aspects of direct marketing and customer management. He is currently responsible for client management for all contact center programs at Harte Hanks. He has a broad array of customer experiences, including traditional customer support, multichannel support (including social support programs), lead management and web-based initiatives for clients like Samsung, Microsoft, Major League Baseball, HBO and Barnes & Nobel.
It's Their Journey, Not Yours
You must know your customers and their context more deeply to achieve more human marketing.
Best Buy Mastered the Omnichannel Journey—Have You?
Best Buy has mastered allowing the customer to dictate how he or she interacts with the brand, providing a ...
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