Customer Context Matters

February 14, 2018
You must know your customers and their context more deeply to achieve more human marketing.
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How to Understand Your Retail Customer Journey with a Needs-Based Approach
How to Understand Your Retail Customer Journey with a Needs-Based Approach

If there is no understanding of customer needs and the buyer's journey, we'll continue to see the failure o...

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What Creepy Retargeting Looks Like
What Creepy Retargeting Looks Like

Don't be a creep. You must know your customers and their context more deeply to achieve more human marketing.

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