Harte Hanks Seeks Strategic Alternatives for Trillium SoftwareJune 7, 2016 | SAN ANTONIO, TX
Harte Hanks (NYSE: HHS), a leader in customer relationships, experiences and interaction-led marketing, today announced the Board of Directors has approved the exploration of strategic alternatives for its Trillium Software business.
"As we assess the prioritization of investments in support of optimizing our clients' customer journey across an omni-channel delivery platform, we've made the determination that the Trillium Software business is likely to be a better strategic fit and more valuable asset to other parties," said Karen Puckett, President and Chief Executive Officer. "A sale will allow us to focus on moving Harte Hanks towards growth and historically strong cash flows."
The Board of Directors has engaged Foros to advise Harte Hanks during this process. There can be no assurance the Company's review of strategic alternatives will result in any transaction. The Company does not intend to make further public comment regarding these matters during the strategic review and exploration process.
In closing, Puckett commented, "These steps, along with our acquisitions of a digital search management company and marketing consulting firm, will allow us to focus and take advantage of the growth opportunity with our Customer Interaction business to serve chief marketing officers with a unique combination of strategy, marketing, analytics, and marketing execution capabilities."
ABOUT HARTE HANKS
Harte Hanks is a global marketing services firm specializing in multi-channel marketing solutions that connect our clients with their customers in powerful ways. ExperHarte Hanks is a global marketing services firm specializing in multi-channel marketing solutions that connect our clients with their customers in powerful ways. Experts in defining, executing and optimizing the customer journey, Harte Hanks offers end-to-end marketing services including consulting, strategic assessment, data, analytics, digital, social, mobile, print, direct mail and contact center. From visionary thinking to tactical execution, Harte Hanks delivers smarter customer interactions for some of the world's leading brands. Harte Hanks 5,000+ employees are located in North America, Asia-Pacific, Europe and Latin America. For more information, visit Harte Hanks at www.hartehanks.com, call 800-456-9748, email us at firstname.lastname@example.org. Follow us on Twitter @hartehanks or Facebook at https://www.facebook.com/HarteHanks..
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