Harte Hanks Featured Vol 2 Sept 2017

September 13, 2017

This month’s Featured—a monthly digest of our four most popular marketing articles—contains insights from marketing leaders Korey Thurber, Marla Schilling, Philip Kotler and Cheryl Strauss Einhorn. Hear their thoughts on topics like how machine learning can supercharge marketing, what to do when a good strategy is not enough, and why we need to enter an era of demarketing. 

Previous Article
CMOs, It’s Time for Some Reflection: Response to Gartner Survey
CMOs, It’s Time for Some Reflection: Response to Gartner Survey

A recent Gartner Survey reveals that CMOs are facing a number of challenges in regards to relationships wit...

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Nordstrom Local: A Test in Disrupting Amazon
Nordstrom Local: A Test in Disrupting Amazon

John Hagel predicted retailers were being forced into radical change with his “experience bazaar” concept—a...

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