BOOK REVIEW: “Invisible Influence: The hidden forces that shape behavior” by Jonah Berger

July 28, 2017 Christian Sarkar

Without our realizing it, other people’s behavior has a huge influence on everything we do at every moment of our lives, from the mundane to the momentous occasion. Even strangers have a startling impact on our judgments and decisions: our attitudes toward a welfare policy shift if we’re told it is supported by Democrats versus […]

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BOOK REVIEW: “Simple Rules: How to Thrive in a Complex World” by Donald Sull and Kathleen M. Eisenhardt
BOOK REVIEW: “Simple Rules: How to Thrive in a Complex World” by Donald Sull and Kathleen M. Eisenhardt

What if I told you that you were thinking about strategy all wrong; that strategy didn’t have to come in an...

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“The Trust Gap Diagnostic” – Elsie Maio
“The Trust Gap Diagnostic” – Elsie Maio

The 2017 Edelman Trust Barometer confirms that trust is in crisis around the world. The general population’...