“How to Optimize Digital Marketing Execution: Notes from the Field” – Fred Dumas, Ioana Popescu and Mark Blessington

September 13, 2018 Christian Sarkar

What does it take to get things done in today’s world of digital marketing? Not only has technology completely changed strategic thinking in marketing; it has also revolutionized marketing operations, or the discipline of getting things done in marketing. The following is a summary of how to achieve excellence in digital marketing execution. We focus […]

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