Live Video as Part of Your Social Strategy

March 1, 2018
Jason Burns, Senior Social Media Manager at Harte Hanks, explains the rise of live video and how brands should be integrating it into their content and social strategies.
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What is Account Based Marketing (ABM)?
What is Account Based Marketing (ABM)?

Alex Gill, SVP of B2B Strategy at Harte Hanks, defines account based marketing (ABM) and its goals.

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Product Returns: Why They're Happening and How to Reduce Them
Product Returns: Why They're Happening and How to Reduce Them

Scott Neslin, Albert Wesley Frey Professor of Marketing, Tuck School of Business, Dartmouth College, explai...

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